Angelica Bortfeldt

Angélica Bortfeldt

Content Specialist

About Me

I believe that communication is not just about words, it’s about clarity, connection, and strategy. As an SEO Content Strategist, I help brands transform complex ideas into content that informs, inspires, and ranks 🚀. My approach combines creativity with data, ensuring every piece of content is not only optimized for search engines but also meaningful for real people. ✌🏻

For me, SEO is more than keywords. It’s about understanding audiences, anticipating their needs, and crafting digital experiences that guide them toward solutions. And above all, the most important element is User Experience (UX). I create content by thinking like a user, designing narratives that are easy to navigate, enjoyable to read, and powerful enough to build trust. Technology may streamline processes, but communication is what truly connects.

Background Experience

Over the years, I have worked across marketing agencies, communication firms, financial services, and technology-driven companies, each environment sharpening my ability to merge strategy with storytelling. ✍🏻

At marketing and communication agencies, I learned how to tailor messages for diverse audiences and industries, balancing creativity with measurable results. In financial services, I refined my skills in translating technical information into accessible narratives that build trust and authority. Working with technology companies taught me to bridge the gap between innovation and user understanding, simplifying complex concepts into content that drives adoption and engagement.

This diverse background enables me to design SEO strategies that are not one-size-fits-all but tailored, precise, and aligned with each brand’s identity and goals. I don’t create content for the sake of filling pages, I create it to enhance UX, generate visibility, strengthen positioning, and deliver results.

My passion lies in turning communication into a competitive advantage. With a blend of SEO expertise, editorial insight, and user-centered thinking, I help companies stand out in crowded markets and connect with the audiences that matter most.